Turn Right is...
Starting from a small team of web designers and developers (operated under the name of AF Trinity Technologies Limited previously) who specialized on web/ system UI design and e-Commerce solutioning, the team had grown and transformed into a hands-on full-stack team that works on Digital Transformation product design (system & user experience), who are capable of identifying client/ customer needs via in-depth conversation-based exchanges, ideation, interface & interaction design, prototyping and usability testing
We are happy to be the hands that build the blocks when clients are the master brains that know what they want to craft. We are also happy to pick people's brain and see if there are other possibilities on one set thing. As a team we argue everyday, over the smallest things like if there shall be spaces before/ after a slash, if to put water first or last when melting Chinese medicine granules, or if whiskey shall be served straight or on the rocks. We keep asking questions, or try turning answers into questions. From the clients we worked with, we found that business leaders are often too eager on achieving certain performance indexes, either wearing the operation teams out or still failing to meet the targets after effort spent. In similar situations, we would ask leaders to take a break and look back at who they are serving, and how does the product help, and ultimately, how to earn bigger with smaller internal efforts. Players in a game usually see less clearly than bystanders. We want to earn money from you, but we also want to save your pockets. Please see below our selected list of projects which clients went through roller-coaster rides with us (happily),
Our service scope included
Digital Product Innovation Service Design Operations Automation User/ Customer Experience Solutioning & Development User/ System Interfaces Project Planning Business Process Improvement